Professional competence is an obligation - strategy is the icing on the cake

You describe your invention to us; we record it in a patent application and finally achieve the grant of a patent. That would indeed be solid professional work. But that has nothing to do with strategy.

It may be that we ask you unexpected questions. And that you receive unexpected answers to questions which you should have asked us. This is all because we are convinced that we can only do our job properly if we have understood your business model.

  • How can your new product be protected from free riders after being introduced onto the market?

  • How can you exclude the infringement of third-party property rights as soon as possible?

  • How can margins be protected when selling consumables?

These are examples of questions the answers to which can have a decisive impact on your success in the market with a new product. We will give you the answers!

However, the use of intellectual property rights should not only be considered for developments that you have made yourself. Strategic advantages can also be gained on the basis of market observation and the recognition of niches which others have left unoccupied in their property rights portfolio. We would be happy to explain to you how you can do this in your specific market environment. This is:

Business-driven IP.